7. Capitalism fosters individuality.
Instead of allowing all people to follow their entrepreneurial spirit into the endeavors that fulfill them, capitalism applauds the small number of entrepreneurs who capture large portions of mass markets. This requires producing things on a mass scale, which imposes a double-uniformity on society: tons and tons of people all purchase the same products, and tons and tons of people all perform the same labor. Such individuality as flourishes amid this system is often extremely superficial.
Have you seen the suburban residential developments that the housing boom shat out all over this country? Have you seen the grey-paneled cubicles, bathed in fluorescent light, clustered in “office parks” so indistinct as to be disorienting? Have you seen the strip malls and service areas and sitcoms? Our ability to purchase products from competing capitalist firms has not produced an optimally various and interesting society.
As a matter of fact, most of the greatest art under capitalism has always come from people who are oppressed and alienated (see: the blues, jazz, rock & roll, and hip-hop). Then, thanks to capitalism, it is homogenized, marketed, and milked for all its value by the “entrepreneurs” sitting at the top of the heap, stroking their satiated flanks in admiration of themselves for getting everyone beneath them to believe that we are free.